Choosing your first resale stock

Start with a customer and a focused product range, then turn that idea into a sourcing brief.

Choose who you are selling to

A useful stock enquiry starts with the customer. Consider the products they already buy, the sizes or models they need and the way they prefer to shop. A narrow, clear assortment can be easier to assess than a large mixed bundle chosen only because it looks inexpensive.

Specify the assortment

For clothing, list styles, measurements, fabric preferences and the required size mix. For accessories, describe materials, colours and finishes. For household goods, identify dimensions and set contents. For phone accessories, list device models and connectors. These details help prevent two suppliers from quoting different products under the same general name.

Ask about quantities and samples

Check whether the minimum order applies to the entire order, each style, each colour or each size. Ask whether samples are available, what they cost and how sample delivery will work. A small sample and a clear specification serve different purposes, and both may be useful before a larger purchase.

Compare the complete quoted cost

Look at the product price together with packing, transport, stated duties or other fees and local collection or delivery arrangements. Ask which figures are fixed, estimated or excluded. The cheapest item price alone does not describe the full sourcing arrangement.

Plan how the goods will arrive

Agree how assortments will be labelled and packed. Confirm the quantities per carton, protection for fragile items and the expected condition on arrival. Decide how you will check the goods against the agreed order when you collect or receive them.

Prepare a useful first enquiry

Send the product type, preferred assortment, intended quantity, budget, destination and a reference photograph or link. Say which requirements are essential and where you are open to alternatives. That gives the sourcing discussion a practical starting point.